Income
Household Income (HHI)
Median HHI - $72,687
With a Median Household Income of $72,687 the Jacksonville-Gainesville, FL Market ranks 66th across STI Markets.
Income Distribtuion Line
Below the multi-colored line represents the same data for household income in the Jacksonville-Gainesville, FL market, but more equally lays out the distribution of population versus the income level, correcting for differences in size of income ranges. You will also notice that after 200k the income ranges are scaled down so the focus is more centered on the more numerous Households making under 200k. The black line represents the National Income Distribution for comparison.

Figure 38: Income Distribution Line
HH Income by Age of Head of Householder
HHI Age under 25 - $51,991
With an Average Household Income for those head of householders aged under 25 of $51,991 the Jacksonville-Gainesville, FL market ranks 120th across STI Markets.

Figure 41: HHI 00to25 Thematic
HHI Age 25 to 45 - $101,895
With an Average Household Income for those head of householders aged 25 to 45 of $101,895 the Jacksonville-Gainesville, FL market ranks 72nd across STI Markets.

Figure 42: HHI 25to45 Thematic
HH Income by Age of Head of Householder
HHI White - $107,616
With an Average Household Income for those head of householders Non-Hispanic White of $107,616 the Jacksonville-Gainesville, FL market ranks 50th across STI Markets.

Figure 46: HHI white Thematic
HHI Black - $74,028
With an Average Household Income for those head of householders identifying as Non-Hispanic Black of $74,028 the Jacksonville-Gainesville, FL market ranks 64th across STI Markets.

Figure 47: HHI black Thematic
HHI Asian - $119,532
With an Average Household Income for those head of householders identifying as Non-Hispanic Asian of $119,532 the Jacksonville-Gainesville, FL market ranks 49th across STI Markets.

Figure 48: HHI asian Thematic
Disposible Income - $79,290
Disposable income is defined here as Household Income after accounting for Federal, State, and Local taxes. The Average Household Disposable Income is $79,290 which ranks 54th across STI Markets.
This is a drop of $20,764, or 20.75%, overall this percentage drop ranks 85th across STI Markets.

Figure 51: Disposible Income VS HH Income
Purple = 15% decrease, Blue = 25% decrease, Green = 35% decrease, Orange = 45% decrease, Red = 55% decrease
Discretionary Income - $56,480
Discretionary income goes a step further. It takes Disposable Income, which already accounts for taxes, and accounts for the typical cost of Food, Housing, and Clothing. The Average Household Discretionary Income is $56,480 which ranks 58th across STI Markets.
This is a drop of $43,575, or 43.55%, overall this percentage drop ranks 70th across STI Markets.

Figure 52: Discretionary Income VS HH Income
Purple = 15% decrease, Blue = 25% decrease, Green = 35% decrease, Orange = 45% decrease, Red = 55% decrease