Culture
Cultural identity of an area is often the product of the population’s Ethnicity, Ancestry, Language, and Religious Beliefs. This report will cover these areas for the Great Falls, MT Market.
Ethnicity
Racial groups in the US often include White, Black, Asian, and Other. In a similar context whether or not a person is of Hispanic origin is also typically a defining characteristic of ethnic identity. The following reports look at 5 ethnic categories, Hispanic, and non-Hispanic: White, Black, Asian, and Other.
Largest Ethnicity - White
The White Ethnicity makes up the largest share of the Population in the Great Falls, MT Market at 85.2%. This is yields a location quotient of 1.45 time the national average. Subsequently the Great Falls, MT Market ranks 23rd in the proportion of White Population across STI Markets.

Figure 11: Ethnicity Proportion in Market
Notable Ethnicity - Other
The proportion of Other Population in the Great Falls, MT Market is notable. This ethnicity comprises 9.6% of the market’s population, yielding a location quotient of 1.88 time the national average. Subsequently the Great Falls, MT Market ranks 13th in the proportion of Other Population across STI Markets.
Ancestry
Ancestral origin across the US is quite varied with small communities existing from most parts of the world. Many of the smaller Ancestry groups are combined to “other” categories from the predominate larger ancestral region. Unclassified amount is also high among those that don’t know or give their ancestry or give a response that is uncommon. These categories will be excluded from the following reports and include the Other Hispanic, Other Asian, Other European, Other, and Unclassified Ancestries.
Sub-Market Ancestry Dispersion
Looking at those 3 Ancestries, which are most prevalent across the market.

Figure 13: Ancestry Thematic
Other Notable Ancestries - Native_American, Dutch, and French
The Great Falls, MT Market is also home to a larger than average share of people with Native_American, Dutch, and French Ancestries. These ancestries account for 4.6%, 1.2%, and 2% of the population, respectively. With location quotient of 7.67, 2, and 1.67 the Native_American, Dutch, and French Ancestries rank 9th, 11th, and 19th across STI Markets, respectively.
Language
English is the predominate language across the US. There are however a number of other languages spoken depending on the market. Languages considered in this report include the Spanish, French, German, Slavic, Other Indo Euro, Chinese, Korean, Vietnamese, Other Asian, Tagalog, Arabic, and Other languages. The following is a look at the degree and dispersion of Non-English languages and language groups spoken in the Great Falls, MT market.
Non-English Languages - German, Other, and French
The most widely spoken Non-English Languages in the Great Falls, MT Market include German, Other, and French . These languages make up 15%, 9.6%, and 2% of the over 5 population, respectively. When comparing to national proportions, the German language is the most notable with a location quotient of 1.9 the proportion of this language ranks 40th across STI Markets.
Religion
60% of the population in the Great Falls, MT Market is of unknown religious affiliation. This category is generally made up of those that are not religiously affiliated, though a small fraction may represent dharmic religions. This level of unknown religious affiliation ranks 19th across STI Markets. The following looks at the remaining 40% of the population that are affiliated.
It should also be noted that nationally approximately half of the religiously affiliated population would be considered Christian Protestant. This classification however encompasses many denominations with various beliefs and practices. We have subsequently grouped these church congregations by denomination and by a classification of Mainline and Evangelical disposition. You will see these groups described with ML and E respectively where a breakout by denomination is given and in other cases they are listed in total as simply Mainline or Evangelical.
Laregest Religions - Catholic, Mainline, and Evangelical
The 3 largest main religions in the Great Falls, MT Market are Catholic, Mainline, and Evangelical . These religions make up 32.8%, 30.2%, and 24.1% of the affiliated population, respectively. When comparing to national proportions, the Mainline religion is the most notable with a location quotient of 1.23 the proportion of this religion ranks 71st across STI Markets.

Figure 15: Religous Proportion in the Market
Sub-Market Religious Dispersion
In the following map we look at those 3 largest religions and then group the remaining into a “Other” category.

Figure 16: Religous Thematic
Other Notable Religions - Mormon
The Great Falls, MT Market is also home to a larger than average share of Mormon religiously affiliated Population. This religious group accounts for 12.1% of the religiously affiliated Population. With a location quotient of 2.95 the Mormon religion ranks 19th across STI Markets.